Monday, May 13, 2013

Voicing for Ikea, WWF and The Tea Light Hunt!

It's always rewarding to be offered work that deals with a subject I find particularly important, and sustainability and recycling is something I am passionate about. So I was delighted to provide the voice today for a film concerning tea lights! In Norway everyone uses tea lights by the sackload –over 200 million every year. Ok, so it's dark for half the year, but even so, they are everywhere. And most people just throw away the empty aluminium cups –until a campaign instigated by Ikea and WWF got school classes involved in imaginative collecting, registering and recycling of these, with prizes for the school classes that collected the most empty cups or came up with the most creative ideas for recycling –it was called The tea light hunt", and has been a great success in Norway, building environmental awareness and increasing recycling. Highly commendable. I strongly support any projects that promote these goals, and urge everyone to really consider whether whatever they throw out can be re-used, recycled or revamped. The film is an international version, so hopefully it will be seen around the world –and yes, that's with my voice!

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